PPierce Founders Group Open a Line
OPEN FOR FOUNDERS · SF & NYC · EST. 2018

Counsel built for operators_

Pierce Founders Group is corporate counsel for founders — formation, fundraising, employment, exit. We’ve shipped products, raised rounds, and read your cap table for fun. We charge by the stage, not by the six-minute increment.

FOUNDED2018
ATTORNEYS8
DEALS / YR220+
CLIENTS140
Pierce Founders Group — the conference room where founders map formation through exit
The Stack · what we handle, by stage

Formation through exit.

One stack, four stages. We’re built to carry a company from incorporation to liquidation event without changing firms three times along the way.

STAGE / 01FORMATION

Day zero to first hire.

Incorporation done right. Founder agreements that don’t blow up in a year. Standard equity, standard vesting, standard terms — standardized.

  • Delaware C-corp / LLC formation
  • Founder agreements + vesting
  • 4-year equity grant + cliff
  • Trademark filing, if needed
STAGE / 02FUNDRAISING

Pre-seed through Series B.

SAFEs you can read. Convertibles that don’t blow your cap table. Priced rounds where you understand every term before you sign. We read for you.

  • SAFEs · convertibles · priced rounds
  • Term-sheet markup + negotiation
  • 409A coordination
  • Pro-rata + side-letter management
STAGE / 03OPERATING

The day-to-day.

Employment, contractor, vendor. The contracts a growing company actually needs, redlined to your standard. Templates we keep up to date, on call.

  • Employee + contractor agreements
  • MSAs, SOWs, NDAs
  • Privacy, terms, DPAs
  • Equity refreshes + secondary
STAGE / 04EXIT

The way out.

M&A, recap, wind-down. We’ve been on both sides — representing the founder, and across the table from one. Either way, the math has to make sense to the operator first.

  • M&A: founder-side counsel
  • Recapitalizations + secondaries
  • 409A and pre-exit clean-up
  • Orderly wind-down, when needed
The Deal Tracker · live

Last 90 days, anonymized.

Recent closings with structures and ranges. Founder identities redacted. We update this on Mondays.

CLOSED90 DAYS
37
▲ +8 · vs. prior 90
TOTAL RAISEDCLIENTS
$284M
▲ +$62M · vs. prior 90
MEDIAN ROUNDPRE-SEED — A
$3.2M
▲ +0.4M · vs. prior 90
AVG DAYS TO CLOSESIGNED → WIRE
23d
▼ -4d · vs. prior 90
ClosedStageSectorRoundPre-MoneyDays
MAR 24SAFEFINTECH / B2B$1.4M$8M cap14
MAR 18SERIES ADEV TOOLS$12M$45M34
MAR 12SAFEVERTICAL SAAS$0.8M$6M cap9
MAR 06SEEDHEALTH · PROVIDER$3.4M$15M26
FEB 28SERIES BINFRASTRUCTURE$28M$140M42
FEB 22SAFECONSUMER · AI$2.1M$14M cap12
FEB 14BRIDGEFINTECH / B2B$5.5M$30M cap19
FEB 06SERIES AVERTICAL SAAS$8M$32M28
JAN 30SEEDCLIMATE / HARDWARE$4M$18M31
JAN 22EXIT · ACQDEV TOOLSn/a$92M
Founder Notes · readable legal

Short reads, no billable hours.

Substack-style explainers. What we’d tell you at the coffee shop, but typed out so it ranks on Google.

MAR 22, 2026 · FORMATION

The founder agreement blows up companies. Don’t skip it.

Why a two-page founder agreement done in week one prevents the dispute that ends companies in year three. The four clauses that matter, in plain English.

BY JAMES PIERCEREAD — 6 MIN
MAR 18, 2026 · FUNDRAISING

A SAFE you can actually read.

The five lines of a SAFE most founders skip. What “most favored nation” really does. Why “valuation cap” is not the same as “valuation.”

BY MAYA ORTEGAREAD — 8 MIN
MAR 11, 2026 · EMPLOYMENT

When to incorporate the employee handbook.

A short framework for when an early-stage company needs a real employee handbook — and when an MD note in Notion will do for now.

BY DANIEL CHOREAD — 5 MIN
A Pierce Founders attorney walking a founding team through their term sheet
Office Hours · subscription, not retainer

Three plans. One predictable bill.

Founder-friendly pricing: subscriptions you cancel anytime, work scoped at the start of every month, no surprise invoices.

Plan / 01
The Coffee.
$450/ month

For early founders. One 45-minute call per month. Unlimited Slack. Two template documents per quarter.

  • 1 call per month (45 min)
  • Slack-based async questions
  • 2 standard documents / quarter
  • Cancel anytime
Subscribe →
Plan / 03
The Full Stack.
$6,800/ month

For Series B and up. Unlimited calls. Dedicated team. M&A and exit support priced separately and disclosed in writing before any engagement.

  • Unlimited calls + Slack
  • Dedicated team of three
  • All commercial work + employment
  • Quarterly board prep included
  • M&A & exit work, separately priced
  • Cancel anytime
Subscribe →
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